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KUALA LUMPUR: The Badminton World Federation (BWF) have declared that they will be making “tens of millions” in revenue from commercial rights in the next cycle from 2014-2018.
And Badminton Association of Malaysia (BAM) secretary Ng Chin Chai hoped that they would channel some of it to the annual World Championships as prize money in a bid to make the tournament more appealing.
This year’s World Championships will be held in Guangzhou in August while Denmark will host it next year.
The world meet is held annually, except for the Olympic Games year, and is the second most prestigious tournament in the BWF’s calendar after the Olympics.
The world meet, however, does not offer prize money.
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 MALAYSIA Tigers' hopes of becoming the first foreign team to win the Djarum Superliga was dashed by Musica Champion who prevailed with a 3-2 victory in the final in Surabaya yesterday.
Tigers had beaten Musica Champions with the same margin in the group stage on Monday but the hosts held their … |
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 EXTRA CAREFUL: Kim Her makes early plans to pick only the best for World Championships
TAN Kim Her, who received much flak for the failure of the back-up pairs to qualify for the 2011 World Championships, has made early plans to ensure three national men's pairs make the cut on… |
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 ALL ENGLAND: With other challengers around, Chong Wei can’t take things for granted
LIN Dan’s absence from the All England in Birmingham is of no concern to Lee Chong Wei as the World No 1 just wants to focus on his preparations for the March 5-10 championships. … |
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LIEW Daren’s stunning win over senior compatriot Lee Chong Wei helped Malaysia Tigers to secure a 3-2 victory over Musica Champion to keep their semi-final target on track in the Djarum Superliga Indonesia in Surabaya yesterday.
Daren notched a 23-21, 21-14 win, his maiden success, over Chong Wei to give the Tigers a confident start while Hoon Thin How-Tan Wee Kiong made it 2-0 with a 21-14, 15-21, 21-18 win over Rian Sukmawan-Rendra Wijaya in the first doubles.
Musica Champion survived when Tommy Sugiarto defeated Chong Wei Feng 21-15, 24-22 but Goh V Shem-Lim Khim Wah registered a 21-16, 21-14 win over Sigit Budiarto-Fran Kurniawan to give Tigers an unassailable 3-1 lead.
Arif Latif lost 21-16, 21-10 to South Korean player Lee Hyun Il but it didn't matter as Tigers earned a crucial win.
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