Latest Badminton News and Articles

Many surprises in NZ grand prix

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Category: Badminton News
Published: 03 August 2009
Written by BadmintonPlanet.com Hits: 1021

The finals of the U$50,000 New Zealand Badminton Open world grand prix tournament proved to be a real mix of seedings taking away the titles.

Women's second seeds Anneke Agustine and Anisa Wahyuni, of Indonesia, beat their No 1 seed opponents, Tsz Ka Chan and Ying Suet Tse from Hong Kong in straight games to take one title for Indonesia.

Top-15 ranked Yan Kit Chan from Hong Kong won the battle against his countryman, Wing Ki Wong with relative ease in the men's singles final. Chan, who cruised through the tournament, was far too slick for Wong winning 21-9 21-9 in just 28 minutes and proving he will be a player to watch.

 
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Nguyen Tien Minh advances to world top 10 (pic)

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Category: Badminton News
Published: 03 August 2009
Written by BadmintonPlanet.com Hits: 941

Nhan Dan - Vietnam’s No. 1 badminton player Nguyen Tien Minh was promoted to ninth in the world rankings after winning the Thailand Badminton Grand Prix Gold 2009 last month.

 

After having beaten Thailand's Boonsak Ponsana 2-0 in the final of the Grand Prix Gold, Minh earned 7,000 points more to reach world top ten.

 

In the Badminton World Federation (BWF) rankings announced on July 30, Minh’s overall 43,310 points saw him leap five positions from last week.

 
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Chong Ming vows to win medal at world meet for late father

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Category: Badminton News
Published: 03 August 2009
Written by BadmintonPlanet.com Hits: 520

KUALA LUMPUR: Chan Chong Ming’s challenge in the World Championships at Madrid in 2006 ended prematurely when he had to rush home for his father’s funeral.

But now that the national men’s doubles shuttler has another shot at the world meet, he is determined to win a medal for his late father Chan Chee Khing.

And he has a renewed motivation as well after winning his first title of the year with Chew Choon Eng – albeit a minor one – at the Mini Olympic Games on Thursday.

The pair had defeated fellow independent players Choong Tan Fook-Lee Wan Wah in the final at Stadium Juara in Bukit Kiara.

 

Li Ning launches brand awareness drive in Singapore (pic)

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Category: Badminton News
Published: 03 August 2009
Written by BadmintonPlanet.com Hits: 534

SINGAPORE - On the back of the launch of its first flagship store in the city-state, leading Chinese sports brand Li Ning has launched a brand awareness drive in Singapore.

Li Ning has partnered JCDecaux to launch a four-week out-of-home campaign on cinema screens across five Cathay cineplexes as well as on buses.
 
The sports brand opened its first themed flagship store outside China at the newly open ION Orchard last month and the campaign is aimed at building awareness among local Singaporeans and brand presence in the Lion City and around the region.
 
The campaign also promotes the brand’s badminton equipment and is targeted at local PMEBs and consumers aged 15 to 40. As well as a 30-second ad on the cinema screens, video walls and plasma screens found within these cineplexes will also carry promotions.
 
Li Ning is also the official team sponsor of the Singapore national badminton team.
 
For more on Asia’s sportswear market, see the current MediaTV series ‘The Olympic effect’, including interviews with Li Ning's agency Leo burnett, Reebok and adidas.

 
Comment (0) Hits: 534

Chong Wei Warms Up For World Championships With Mini Olympics Gold

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Category: Badminton News
Published: 31 July 2009
Written by BadmintonPlanet.com Hits: 531

KUALA LUMPUR, July 30 -- Men's singles World number one Datuk Lee Chong Wei clinched the inaugural Mini Olympics gold medal after beating former All England champion Hafiz Hashim in straight sets at the Juara Stadium, Bukit Kiara, here Thursday.

The Beijing Olympics silver medallist who arrived home after a 10-day training stint in South Korea, hardly lost any sweat when he outplayed Hafiz, ranked world number 37, in straight sets, 21-17, 21-10.

Chong Wei who bagged three super series titles this year - Malaysia Open, Swiss Open, Indonesia Open and the Malaysian Open Grand Prix Gold said: "Even though the Mini Olympics is not a major championship, I treat it as a perfect warm up before competing in the World Championship in Hyderabad, India."

The World Championship in Hyderabad which is expected to feature all the top badminton players in the world, will kick off from Aug 10-16.

"Now, I'm fully focused on the World Championship title which is my main target now," he said and added that the next 10 days would be critical for him since he has to stay away from injuries.

 

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